Marketing Tips

Direct Response Marketing

What is Direct Response Marketing? Direct response marketing is a type of sales technique designed to evoke an on-the-spot response and encourage a prospective customer to take action by opting in the advertiser’s offer. Unlike other marketing types, the direct response requires little or no time waiting to see measurable Read More

How important are my client’s details?

Collecting and storing customer information Collecting and storing information about customers is essential to tailoring your customer service program and growing your business. However, there are legal requirements regarding what you can do with the information you have collected. Privacy Any customer information that you collect must comply with business Read More